• PA Newsletter
  • Posts
  • AI Crafts: How can AI tools transform the design process?

AI Crafts: How can AI tools transform the design process?

Let's delve into the profound influence of emerging technologies on the film industry and how they significantly shape our perceptions of the future.

Hi,

As designers, we understand the challenges of visually bringing our ideas to life. While text-to-image tools have been around for a while, turning sketches into images is still quite fresh. Thanks to advanced AI technology, we now can create lifelike visuals from sketches in a fraction of the time it used to take, making the design process much more efficient and enjoyable.

Did you know that studies have shown a 61% increase in productivity among workers who use AI? Just think about all the extra time we could have for our creative projects!

Also, a report reveals that 41% of architects in the UK are already using AI for at least some projects, and among them, 43% believe that it has made the design process more efficient.

Midjourney is one of the leading AI tools for generating images. If you're new to it, don't worry! Similar to other tools like DALL-E and Stable Diffusion.

Take Canva, for instance. It's renowned for its Sketch to Life feature, which effortlessly turns your sketches into realistic images using AI right from the Canva platform.

© Carlos Bañon Blazquez

In the intersection of artificial intelligence and design lies an incredible space for innovation and creativity. Designers are now equipped with a new set of tools, thanks to AI, allowing us to explore and push the boundaries of what's possible. Through the power of machine learning algorithms and predictive analytics, we can uncover insights and patterns that inform our design decisions in ways never before imaginable.

Mauro Martino, IBM Design Leader

AI-powered video generators are still relatively new, but they hold immense potential to revolutionize video production, making it faster and more cost-effective than ever before.

Kaiber is another exciting platform that harnesses AI to create videos and images based on your input. Simply provide it with some text prompts, and watch as it generates unique assets tailored to your needs.

For designers like us, who are always striving for perfection in our designs, AI can be a valuable tool to help us work smarter and faster. It's not about replacing us but working alongside us to achieve even greater heights.

OpenAI recently introduced GPT-4o, a groundbreaking AI model capable of translating between 50 languages and seamlessly integrating text and images.

These innovative tools offer us new avenues for sharing our ideas and expanding our knowledge. By embracing them, we can amplify the impact of our designs on the world, creating more sustainable and accessible solutions for all.

Best,
Serra